After the Queen’s death, buyers and sellers wereted little time profiting from the sale of royal memorabilia.
Last weekend, people around the world rushed to buy souvenirs – from mugs to dolls, newspapers, coins, jewellery and even tea bags – as manufacturers phased out items similar to the Queen to make room for her son Charles III king.
On the classifieds site Gumtree, a London-based seller is making a profit by listing his collection of Queen Elizabeth coins for £70,000. On the same site, you can buy a Queen Elizabeth Barbie doll for £3,000 and a stool for £650, which the seller claims was used at her coronation in 1953.
Meanwhile, on eBay, a copy of the London Evening Standard has been listed for £999.99 “buy it now” from Friday, the day after news of her death was announced. The Telegraph of the same day is currently offering a bid of £250. A copy of the Guardian on Friday is just £99.
A 1953 coronation cup, then given as a gift to British schoolchildren, sold for between £5 and £10, or £15 for an unopened tin of ‘Ma’amite’.
Meanwhile, in Canada, a seller has listed their scrapbook of newspaper clippings from a royal visit to Canada in 1951 at a starting bid of C$110 (£66). In Cape Town, South Africa, an artist has sold his floral tribute to the Queen for £2,750.
The Royal Mint’s website was heavily visited in the 24 hours after the Queen’s death, as tourists tried to buy the last coin bearing the Queen’s image, as well as some new commemorative products.one Twitter user posted screenshot The 6,390 people ahead of him are shown in the virtual queue.
From the £8 Queen Elizabeth II Florin in 1967 to the £3,575 Proof Gold Crown issued in 2005 to commemorate the 200th anniversary of the Battle of Trafalgar, many Elizabeth II coins have been sold by 11am on September 9. Listed as out of stock.
Meanwhile, on Twitter, a user was offering £1.35 worth of coins for £5.50, or the best price.
Especially for the jubilee, souvenir sales are worth millions. For the Queen’s most recent Platinum Celebration, the Centre for Retail Research found spending on memorabilia, souvenirs and gifts exceeded £281 million.
To mark 70 years of her reign, an eBay user listed a tea bag said to have been used by the late Queen for $12,000 (£10,300) and sold within days.
The listing reads: “It was used by Queen Elizabeth II, Regina Britannia, and was smuggled out of Windsor Castle by a special exterminator who was called in to help Her Majesty deal with the cockroach infestation in London in the 1990s. Invasion.”
A seller from the US state of Georgia called the tea bag “extremely rare” and claimed it was smuggled out of Windsor Castle in 1998. It is accompanied by a Certificate of Authenticity issued by the Institute for Certificates of Authenticity Excellence, which reads “Without a doubt the following statement is absolutely true: This is a tea bag.”
For those who have collected rare royal memorabilia over the years, the Queen’s death marks the start of anticipation for these items appreciation.
Royal superfan Anita Atkinson, 56, owns what is believed to be the world’s largest collection of royal memorabilia in the royal-themed library and museum at her Durham home.
She told the Newcastle Chronicle she has more than 12,000 memorabilia in total – but now that the Queen is dead, she has no plans to stop.
She is currently flying union flags outside her home at half-staff and plans to travel to London for formal mourning on Friday.
A 2021 poll by TV producer Nick Bullen on a show about the royal family found the Queen’s brand is “larger than Nike, Ferrari and Pepsi” in terms of revenue pull.
According to his research, the Queen’s brand awareness and favorability are 23 times that of Beckham and three times that of Obama.